STREAMING NOW: Watch Now

E-Cigarette Sellers use College Scholarships to Sell Brands

A growing number of e-cigarette and vaporizer sellers have started offering college scholarships as a means of getting their brands listed on university websites.

Posted: Jun. 8, 2018 11:03 AM

A growing number of e-cigarette and vaporizer sellers have started offering college scholarships as a means of getting their brands listed on university websites.

Scroll for more content...

The tactic is taken from a method that was once believed to improve a site's ranking in search results. It has successfully landed vaping brands on the sites of some of the nation's best-known universities, including Harvard. It also has drawn criticism that the scholarships are a ploy to attract young customers.

The scholarships range from $250 to $5,000. They mostly involve essay contests that ask students to write about the dangers of tobacco or whether vaping could be a safer alternative.

At least one company asks applicants to write about which type of e-cigarettes they recommend. Some seek papers in support of medical marijuana.

(Copyright 2018 The Associated Press.) 

Related Content

Article Comments

Chico
Clear
61° wxIcon
Hi: 92° Lo: 63°
Feels Like: 61°
Oroville
Clear
61° wxIcon
Hi: 92° Lo: 62°
Feels Like: 61°
Paradise
Clear
61° wxIcon
Hi: 85° Lo: 64°
Feels Like: 61°
Chester
Clear
50° wxIcon
Hi: 85° Lo: 54°
Feels Like: 50°
Red Bluff
Clear
64° wxIcon
Hi: 95° Lo: 66°
Feels Like: 64°
Willows
Clear
61° wxIcon
Hi: 96° Lo: 62°
Feels Like: 61°
South Winds Cool Us Down, Improve Fire Danger
KHSL Radar
KHSL Temperatures
KHSL Watches & Warnings

Community Events